Sunday, July 16, 2023

The Hollywood strike and Radio

Labor disputes and strikes in the entertainment industry have happened in the past, highlighting the ongoing tension between talent and corporate entities. These conflicts often revolve around issues such as fair compensation, working hours, healthcare benefits, and creative control. A.I is only going to explode. The fast evolution of this A.I has people shook. Radio people should be concerned too.By comparison, looking at the Hollywood strike and the, impact of consolidation and syndication on Black Radio is interesting. Syndication can sometimes lead to a narrowing of talent pool as economic considerations take precedence over other factors. It is not uncommon for cost-saving measures to be prioritized over selecting the most talented individuals. This is frustrating for those who believe that talent should be valued.The entertainment industry of today, is the old model, and is being challenged by new platforms and distribution. The rise of streaming services, online content creation, and independent productions has provided alternative avenues for talent to showcase their work, bypassing some of the traditional gatekeepers and creating more opportunities. This is where all talent should be running to. The new way of doing business is here. There would be no strike if the Billionaires who run Hollywood thought it was important to keep you in place. But don't! It's all about the money baby. Saving money. New tech will flood all media brands and eliminate jobs by the thousands. But look, the internet is our playground. We must run to it. Hurry and create and let the consumers judge your work. It's still early in this new media minefield. There are so, many opportunities for a group of talented like minded media people to work together and to build something everyone could eat from.The relationship between talent and corporate in Hollywood is black and white. There will always be an imbalance of power and compensation.The entertainment industry is continually evolving, and you can't stop this. My radio friends better get ready for the real decimation on the horizon.This is a clear sign of things to come. This strike will be devastating if people don't jump off that ship and go get their own boat. Run to independence and create on the internet. No it's not easy, but why would you want it to be? Remember, A.I does not have a heart. You do! Use it to connect with audiences who are yearning to hear your voice.

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