AI Hosts Are Being Turned Into Fake “Experts” & “Influencers”
I came across this article in The Hollywood Reporter (link here) about an AI company pumping out 5,000 podcasts, 3,000 episodes a week, at a cost of just one dollar per episode.
Now listen—there are people every single day trying to find new ways to scale in this podcasting game. And if we’re not careful, we’ll get left behind. The truth is, there are no rules in podcasting. No idea is off the table. The only limit is your imagination.
When I saw this article, I said to myself, “Oh my God, people are really pushing the limits.” Here’s what they’re doing:
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Flooding the zone: 5,000 shows, 3,000 new episodes weekly. It’s not about originality—it’s about volume and search engine traffic.
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Cheap to produce: $1 per episode. Just 20 listens can cover costs because the ad money kicks in.
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AI hosts: Fake “experts” in food, gardening, sports—personalities that can be cloned, scaled, and marketed as influencers.
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SEO-driven content: Shows with names like Whales or Pollen Report just to ride trends.
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Test at scale: Launch five versions of the same show with different titles, see what works, then double down.
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Cross-media hustle: Start with podcasts, then move to social clips, short-form video, and influencer branding.
That’s not creativity—that’s a content factory. Automated. Soulless. Scaled up with no heart, no human touch.
So what do we do?
We flip the script.
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Less is more. Quality + trust beats quantity + noise.
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Position human shows as premium. Nobody can replicate your lived experience.
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Lean into connection. History, mentorship, real stories—that’s what sticks.
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Be the trusted voice in the chaos. People want guidance, not noise.
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Own community storytelling. AI can’t touch it.
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Remember: AI can scale quantity, but only you can scale trust.
At the end of the day, only a living, breathing soul can truly connect with another one. And that, my friends, is the real advantage.
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